Start with why

Simon Sinek explains there’s a pattern about why Apple is so innovative, why Martin Luther King was so inspiring (‘It was: ‘’I have a dream!’’ Not I have a plan’): All great companies and leaders think, act and communicate in the same way. It’s called the Golden Circle. It’s all about why? How ? What? When people believe in what you do, you will be successful. Why? How? What ? Please Watch !


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Best things in life are at the other side of fear


Simon Sinek / TED Talk

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